Independent research. Integral advice.
Enabling technology executives to make strategic decisions with confidence.
Integral Advice provides independent research and advisory services to technology executives. Our services enable clients to make strategic decisions with confidence. We help executives to align technology, business and people strategies for lasting success.

Our advice is fact-based and community-oriented. The facts are drawn from our regular surveys with with digital and tech-savvy finance leaders. These insights are supplemented with the voice of our executive community.

Covering the full tech stack, our insights help you de-risk technology investment, elevate value management and drive operating model change. We focus on how well organised technology driven change can enable business success.

With extensive, vendor-agnostic experience across technology markets, worldwide, we are well-versed in what it takes to make tech an integral part of delivering for customers, colleagues and constituents.
— Executive GM Digital, Financial Services
Data and insights, market trends, best practices, case studies, benchmarking and custom surveys designed to deliver empirically valid insights for your key objectives.
Executive enquiries, stakeholder presentations, private workshops, research value management, vendor selection and management and expert keynotes delivering fact-based insights relevant to your current operating context.
Voice of customer research, persona and segment analyses, case studies, market scans and custom research to support your product market fit, positioning and strategic differentiation requirements.

Our approach is built on partnership. We work with you to understand your operating context, objectives and constraints to provide effective decision support. Our research and advisory areas cover all areas of the technology stack, the integration with product and operations, in addition to the value management practices that finance requires. We focus on the medium to long term to help you foresee and gain advantage from the next wave of disruptions.
Helping you to align technology, business and people strategies for lasting success. Pursuing well governed, hybrid-by-design change with the right set of models, data and software to deliver on your strategic vision.
— Artificial Intelligence & Machine Learning, Automation, Analytics, Enterprise Software, Change Management
De-risk technology investment, elevate value management and drive out cyber risk. Spans tech modernisation, vendor assessment & rationalisation and the shift to proactive cyber resilience.
— Tech Modernisation & Integration, Cyber Resilience, Vendor and Research Value Management
Partnering tech and sustainability leaders in pursuit of sustainable growth. From mitigating the carbon & water intensity of IT, elevating digital literacy in the future of work, and harnessing adaptive & data driven governance.
— Sustainability, ESG, Carbon Intensity of IT, Future of Work, Modern Leadership, Adaptive Governance
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